Switch it on. Open Settings → Modules, find Product Stickers and enable it. Marketing → Stickers appears in the menu.
Create a sticker. Open Marketing → Stickers and click New sticker.
General tab:
Admin name — for you only, for example Diwali 2026 badge;
Desktop label — what shoppers see, for example Diwali Offer;
Mobile label — a shorter version for phones, for example Offer (optional);
Style — Text only for most badges;
colours, Font size, Padding, Border radius, Opacity, and the corner (Top-left, Top-right, Bottom-left, Bottom-right);
Status — Active.
Watch the Preview on a sample product as you go.
Display tab: choose Show on product cards, Show on product detail page and Show on quick view.
Save.
Rules & schedule tab (optional): choose Automatic to attach the sticker by conditions, and set From/Until dates if it's for a limited offer. Save again.
Products tab: search for products and click Attach products. Use Detach to remove one.