Customer groups (wholesale, VIP)

Customer groups let you treat some customers differently: wholesale prices, members-only products, special payment or shipping options.

Create a group

1. Open Customers → User Groups and click New User Group.
2. Give it a Name (for example Wholesale) and a Description.
3. Set Type to Customer and Status to Active.
4. Click Create User Group.

Add customers from their account (User Groups → Add to Group).

What you can do with a group

• Group prices — on a product's Price Tiers tab, choose the group under Applies To.
• Members-only products — on a product's Availability tab, Restrict to user groups.
• Payment methods — limit a payment method to certain groups on its Restrictions tab.
• Promotions — target a discount or coupon at a group (Promotions).
• Group rules by state — State User Group Rules puts customers in a group automatically based on their state.

Hidden groups are not shown to customers; Disabled groups stop applying.

Groups of type Admin are for your staff and decide what they can do; see Staff and roles.