Getting started

A quick checklist for a new store:

1. Fill in product names and descriptions properly. They feed your Google titles and descriptions. Write for people: Pure Cotton Anarkali Kurti, Blue, Hand Block Print, not KRT-001.
2. Set your share preview. Open My store → SEO → Social sharing, add a share title, a one-line description and a 1200 × 630 image. Click Save.
3. Check your sitemap. Open My store → SEO → Sitemap. The URL Statistics should roughly match your number of active products, categories and pages. Click Regenerate Now if you have just added a lot.
4. Tell Google. On the same page, copy the Sitemap URL, click Submit to Google Search Console, and add it to your property there. Do the same for Bing if you like.
5. Connect your own domain (Settings → Custom Domains) before submitting, so Google learns your final address.
6. Spot-check a product. Open a product in the admin, scroll to the SEO card and look at the Google rich snippets preview.

Google usually takes a few days to a few weeks to show a new store.