Admin walkthrough — Reports dashboard
Open Home → Analytics → Reports.
Choosing the dates
- Quick ranges: Today, Last 7 Days, Last 30 Days, Last 90 Days, This Month, Last Month.
- Or pick a start and end date yourself.
- Group by day, week or month changes how the charts are split.
- Compare with previous period adds the same-length period before for comparison.
The tabs
| Tab | What you see |
|---|---|
| Sales | Total revenue, orders, average order value, completed orders, a revenue trend, top products, and a breakdown by state. |
| Customers | Total, new and returning customers, average lifetime value, top customers. |
| Inventory | Total products and stock, stock value, low-stock and out-of-stock lists, top and slow movers, stock by category. |
| Payments | Orders and revenue per payment method, with each method's share. |
| Categories | Revenue, units sold and orders per category. |
| Commissions | Marketplace only: each seller's gross sales, your commission, the seller's earnings, paid and pending. |
Downloading
Export CSV downloads the tab you are looking at for the chosen dates. It opens in Excel or Google Sheets.
The Scheduled Reports button takes you to emailed reports.
